The Agent Stack: Marketing to Agents

13 Companies 4 Categories The Agent Stack

This landscape covers software that helps businesses win demand when AI systems influence what people discover and buy. The products help companies become visible to AI and make their offers easier for agents to understand and act on.

Filter and ordering

Category

AI Search Visibility & GEO

5 companies

Software that helps brands understand and improve how AI search tools mention and recommend them. These products track visibility in AI answers and help marketers improve the content that influences those answers.

Profound

tryprofound.com

Profound is an AI marketing platform that helps brands track and improve how they appear in AI search and answer engine results.

82 employees (company-reported) Employees Series D+ Stage 2024 Founded
Trajectory Maturity Level Established

Confidence: High

Peec AI

peec.ai

Peec AI is a Berlin based platform that tracks how brands appear in AI search answers and helps marketers improve that visibility.

70+ Employees Series A Stage 2025 Founded
Trajectory Maturity Level Established

Confidence: High

AthenaHQ

athenahq.ai

AthenaHQ is a SaaS platform for generative engine optimization that helps marketing teams track and improve how their brands appear in AI search answers.

12 Employees Seed Stage 2025 Founded
Trajectory Maturity Level Proven

Confidence: High

Scrunch AI

scrunchai.com

Scrunch AI helps brands understand how they appear in AI search results and improve the content that influences those answers.

unknown Employees Acquired Stage 2023 Founded
Acquired

OtterlyAI

otterly.ai

OtterlyAI is an AI search monitoring platform that helps brands and agencies track and improve how they appear in AI generated search answers.

20+ Employees Bootstrapped Stage 2024 Founded
Trajectory Maturity Level Emerging

Confidence: High

Category

Agent Readiness & Product Data

4 companies

Software that makes a company's products easier for AI agents to understand. These products structure product information so agents can compare offers and use accurate data when making recommendations.

Agenticfeed

agenticfeed.ai

Agenticfeed makes product catalogues readable by AI agents so they can discover, compare, and recommend products using structured feed data.

unknown Employees Unknown Stage 2026 Founded
Trajectory Maturity Level Nascent

Confidence: Medium

B2AC

b2ac.ai

B2AC makes merchant product data easier for AI agents to read, compare, and act on by enriching catalogs with structured data, feeds, and agent ready site changes.

unknown Employees Unknown Stage Unknown Founded
Trajectory Maturity Level Nascent

Confidence: Medium

Recommended by Agents

recommendedbyagents.com

Recommended by Agents is a boutique agency that helps ecommerce stores become easier for AI shopping agents to read, compare, and recommend.

Unknown Employees Bootstrapped Stage 2026 Founded
Trajectory Maturity Level Nascent

Confidence: Medium

AgentReady

agentready.market

AgentReady audits e-commerce stores for how readable and buyable they are for AI agents, then gives a score and fixes.

Unknown Employees Bootstrapped Stage Unknown Founded
Trajectory Maturity Level Nascent

Confidence: Medium

Category

Agent Commerce & Conversion

2 companies

Software that helps merchants complete transactions when AI agents act for customers. These products improve the path from agent product selection to a successful purchase.

Machine Commerce

machinecommerce.co

Machine Commerce builds a benchmark and audit layer that measures how AI shopping agents perform inside real Shopify stores.

unknown Employees Unknown Stage 2026 Founded
Trajectory Maturity Level Nascent

Confidence: Medium

ShopperProbe

shopperprobe.com

ShopperProbe is a private beta product that runs synthetic shopping missions against Shopify stores to detect failures in product selection, cart integrity, promotions, and checkout handoff for AI shoppers.

unknown Employees Unknown Stage 2026 Founded
Trajectory Maturity Level Nascent

Confidence: High

Category

Agent Traffic & Attribution

2 companies

Software that measures demand coming from AI systems and agents. These products show which AI sources send traffic and whether that traffic leads to revenue.

AgentComm

agentcomm.ai

AgentComm builds Periscope, a Shopify app that tracks AI agent traffic, order attribution, storefront sessions, and catalog health for merchants.

unknown Employees Unknown Stage Unknown Founded
Trajectory Maturity Level Nascent

Confidence: Medium

Analytics Agent

analytics-agent.app

Analytics Agent is a Shopify app that tracks AI driven traffic, attribution, and revenue from sources like ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.

unknown Employees Bootstrapped Stage 2025 Founded
Trajectory Maturity Level Early

Confidence: Medium

Investors

Top-tier and active investors

Top-tier investors who invested

Did not invest

A16Z logo
a16z crypto logo
Accel logo
Bessemer logo
Insight Partners logo
Benchmark logo
General Catalyst logo
Index logo
Balderton logo
Atomico logo
Point Nine Capital logo
Creandum logo

Other investors

Funding & Exits

Sep 2026

Profound

Growth

$180M • Investors: Sequoia Capital, Kleiner Perkins, Lightspeed Venture Partners, Khosla Ventures, Saga Ventures, Evantic, South Park Commons

Profound
Jun 2026
Feb 2026

Profound

Series C

$96M • Investors: Lightspeed Venture Partners, Sequoia Capital, Kleiner Perkins, Evantic, Saga Ventures, South Park Commons

Profound
Nov 2025

Peec AI

Series A

$21M • Investors: Singular, Antler, Combination VC, identity.vc, S20

Peec AI blog
Aug 2025

Profound

Series B

$35M • Investors: Sequoia Capital, Kleiner Perkins, Khosla Ventures, Saga VC, South Park Commons

Profound
Jul 2025
Jun 2025

AthenaHQ

Seed

$2.2M • Investors: Y Combinator, FCVC, Red Bike Capital, Amino Capital, FundersClub, Bain Capital Ventures, Eli Schwartz, Ashley Stirrup, private investors

AthenaHQ seed round post on LinkedIn

Profound

Series A

$20M • Investors: Kleiner Perkins, Khosla Ventures, NVIDIA NVentures, Saga Ventures, South Park Commons, SV Angel, Andrew Karam, Jordi Hays, Guillermo Rauch, Karim Atiyeh, Jordan Singer, David Senra, Kevin Wang

Series A announcement
Nov 2024

Scrunch AI

Seed

$4M • Investors: Mayfield, Patrick Salyer, Mike Agarwal, Benjy Boxer, Bryant Chou, Miguel Cancino, Scott Cannon, Dan Chao, Elliot Cohen, Steve Garrity, Mark Gilbert, Josh Hannah, TJ Parker, Clara Shih, Prasanna Srikhanta, Jason Suen, Brandon Weber, Sean McCormick, Tommy Leep

Announcing Scrunch AI
Jun 2024

Profound

Seed

$3.5M • Investors: Khosla Ventures, Saga Ventures, South Park Commons, Karim Atiyeh, Scott Belsky, Balaji Srinivasan

Seed round announcement